Desired Candidate Skill Set
- Passion for SEO and Digital Marketing
- A Functional understanding of HTML & CSS
- Outstanding ability to think creatively
- Identify and resolve problems
- Excellent analytical and organizational skills
- Digital Marketing Knowledge is an advantage
- Knowledge of Microsoft Office and internet
Roles & Responsibilities
- Execute, Test, Collect and analyze Keywords
- Track, Report, Collect and Analyze website analytics with PPC initiatives and Campaign
- Managing Google Campaigns including Adwords and Display Campaign is must Managing Social Media Campaigns Optimize copy and landing pages for Search Engine Marketing
- Perform ongoing keyword discovery, expansion and optimization Research and analyze competitor advertising links
- Link Analysis and Implement link building campaigns in coordination with SEO goals
- Provide SEO analysis and recommendations as they pertain to both structure/functionality and content of websites
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
- Setup, administer, and write content for social media presence on sites such as Facebook, Twitter, and Linkedin
Administer search engine programs( XML sitemaps, webmaster tools, analytics, SEO Tools) for purposes of diagnostic reporting on projects
